Case 1
Developing a Budget-Friendly Mattress for Amazon Seller
A growing e-commerce retailer (name withheld for confidentiality) approached us with a clear mission: create a high-quality, budget-friendly mattress specifically for the Amazon marketplace. Their goal was to stand out from countless competitors while keeping production and logistics costs in check. They turned to our B2B mattress manufacturing expertise to deliver a unique product that would generate strong sales and positive reviews on Amazon.
Challenges
Uniqueness & Market Differentiation
The client needed a distinctive product feature or material that could serve as a clear Unique Selling Proposition (USP) in a crowded Amazon category.
Cost Optimization
Strict price targets had to be met without compromising quality, given the slim margins in the budget mattress segment.

Objectives
Design a new budget-friendly mattress
that meets Amazon’s quality expectations
Develop or leverage an exclusive material
that provides both consumer appeal and cost-effectiveness.
Deliver the final product at or under 24 EUR
per unit (including delivery) to the client’s warehouse.

Our Approach & Solutions
01
Introducing AirFoam
We developed an eco-friendly, highly durable foam called AirFoam at our own factory. Through a proprietary production process, AirFoam is both comfortable for end-users and extremely cost-effective, fulfilling the client’s budget criteria.
02
Cost Optimization Strategies
We agreed on a fixed annual production plan with the client, which lowered the per-unit price by guaranteeing economies of scale. We utilized efficient manufacturing lines and streamlined sourcing of raw materials to maintain consistent quality while reducing overhead.
Key Results & Metrics
Unique Product Launch
Successfully introduced a new mattress featuring exclusive AirFoam technology.
High Packing Efficiency
Loaded 865 rolled mattresses (90×200 cm) into one truck.
Cost Per Unit
Achieved the target purchase price of 21 EUR, including delivery.
Enhanced Market Appeal
Boosted discoverability and consumer interest.
Client Satisfaction & Testimonial
“Partnering with MSA was the best decision for our Amazon business. They provided a truly unique product at a competitive price, and their vacuum packaging technique saved us significantly on shipping costs. We’ve already seen strong customer reviews and repeat orders!”
This feedback underscores how the collaboration not only met immediate objectives but positioned the client for long-term success on Amazon.

Case 2
Optimizing storage and delivery expenses
Our client, a large-scale wholesale mattress distributor, was facing significant challenges related to long-term storage and delivery logistics. The company, which serves retail chains, needed a reliable solution to streamline their operations, reduce storage costs, and improve delivery efficiency. With a large inventory of mattresses that required substantial storage space and posed logistical complications, they reached out to us for a tailored solution.
Challenges
Shipping & Storage Efficiency
Controlling transportation costs was a top priority to maintain profitability, especially with high-volume shipments.
High Inventory Costs
The combination of storage space limitations and inefficient delivery led to high inventory holding costs and delayed product availability.
New Spring mattress model & Cost Optimization
Strict price targets had to be met without compromising quality, given the slim margins in the budget mattress segment.

Objectives
Optimize
usage of storage space.
Reduce shipping and handling expenses
through innovative packaging solutions.
Maximize available warehouse space
by reducing mattress volume.
Deliver the final product at or under 30 EUR per unit
(including delivery) to the client’s warehouse.

Our Approach & Solutions
To address these challenges, we introduced our Rollmat technology, a proprietary mattress rolling solution developed to optimize storage, reduce transportation volume, and facilitate more efficient deliveries. Here’s how we tackled their needs:
01
RollMatt Vacuum Packaging Technology
This method compresses and rolls each mattress, making it compact enough to fit 865 units (90×200 cm) into a single truck, significantly cutting down transport costs.
02
Tailored Storage Solutions
1100 standard size mattresses in 400 m³ storage space VS 3300 rolled mattresses in 400 m³ storage space.
03
Cost Optimization Strategies
Our RollMatt vacuum packaging helped the client to save on Full truck deliveries (now a single truck holds three times more mattresses).
Key Results & Metrics
Unique Product Launch
Successfully introduced a new spring mattress that can be rolled up without loss of quality.
Faster Time-to-Market
With optimized storage and delivery logistics, mattresses reached their destinations more quickly.
66% Reduction in Storage Space
The use of Rollmat technology allowed for a dramatic reduction in space used for mattress storage.
Increased Inventory Turnover
The client was able to manage inventory more efficiently, resulting in reduced holding costs and faster movement.
66% Reduction in Delivery Costs
The space-saving rolling technology allowed for more efficient use of transportation resources.
Client Satisfaction & Testimonial
“Working with MSA has been a game-changer for our business. The Rollmat technology allowed us to maximize our storage space, reduce delivery costs, and streamline our operations overall. And all these without loss of quality of the products. We’re thrilled with the results and look forward to continuing our partnership moving forward.”
The client was highly satisfied with the results of our collaboration.

Case 3
Streamlining B2B Procurement Process
Our client, a wholesale distributor serving both retail chains and hospitality groups, was grappling with inefficiencies in their mattress purchasing process. They had been sourcing mattresses from multiple suppliers, which made managing orders, payments, and shipments challenging and time-consuming. The client sought a solution that would streamline their purchasing, reduce complexity, and consolidate their supply chain by working with fewer suppliers.
Challenges
Multiple Suppliers
Managing various suppliers for different mattress products led to communication delays, confusion over order statuses, and inefficiencies in payment processing and logistics.
Inconsistent Product Quality
With different suppliers, product quality varied, especially with the client’s bestselling foam mattress. They needed consistency in both product design and material quality.
Inefficiency in the Purchasing Process
The fragmentation of suppliers made it difficult for the client to negotiate favorable terms, manage logistics efficiently, or track inventory accurately.

Objectives
Streamlining the Purchasing Process
Consolidate mattress purchases to a few trusted suppliers to minimize administrative overhead and improve order management.
Replicating a Bestselling Product
Find a manufacturer capable of recreating their bestselling foam mattress with identical specifications or even improving upon the design.
Achieving Cost Optimization
Reduce purchase costs for their top-selling product without sacrificing quality, allowing them to offer more competitive pricing to their customers.

Our Approach & Solutions
To address these challenges, we proposed a solution centered around our customized manufacturing services, including our ability to provide private label and no-name manufacturing, as well as our Rollmat technology for optimized shipping and storage.
01
Product Replication
We received the client’s sample of the bestselling foam mattress along with their detailed technical requirements. Our team closely analyzed the product and the client’s specifications to ensure that we could replicate it with precision.
02
Quality Control
Leveraging our experience in mattress manufacturing, we executed several rounds of testing to ensure that our version of the foam mattress matched (and, in some cases, exceeded) the original product’s comfort, durability, and performance.
03
Cost Optimization
We were able to offer the client a better purchase price compared to their previous suppliers. This price reduction was a direct result of our manufacturing efficiencies and ability to leverage our scale.
04
Single Supplier Partnership
We provided the client with a single, reliable point of contact for all future orders, eliminating the need to manage multiple vendors and streamlining the procurement process.
Key Results & Metrics
Streamlined Operations
By consolidating mattress orders to a single supplier, the client reduced the complexity of managing multiple suppliers, improving internal processes and saving valuable time.
Reduced Lead Times
With a streamlined supply chain and a reliable manufacturing partner, the client was able to reduce lead times and maintain better control over inventory.
High Product Consistency
The replicated foam mattress met the quality standards of the original product, offering the client a reliable, consistent product for their customers.
Improved Purchase Price
Achieved the target purchase price of 34,86 EUR. We were able to offer a better purchase price on the foam mattress, providing the client with cost savings.
Case 4
Developing Mattresses for a Mattress Manufacturer
A prominent mattress manufacturer, experiencing a surge in sales volume, reached out to MSA to address a critical challenge: the need to scale production while maintaining high-quality standards. This manufacturer sought a trusted B2B partner capable of producing private label mattresses that would meet their brand’s stringent quality requirements and keep pace with growing demand. After evaluating several options, MSA was selected as their partner to meet these needs.
Challenges
Production Capacity Constraints
With increasing demand, their current production capacity was insufficient to meet the growing volume of orders.
Maintaining Brand Quality
The manufacturer’s brand was built on a reputation for high-quality mattresses, and any deviation in quality would risk damaging their reputation and customer loyalty.
Need for Private Label Solutions
As part of their growth strategy, they wanted to expand their product offerings under a private label, requiring a flexible and reliable manufacturing partner.

Objectives
Increase production capacity
to meet rising sales demand
Maintain strict adherence to quality standards
across all units produced.
Establish a reliable partner
for private label mattress production, ensuring consistent supply and timely delivery.

Our Approach & Solutions
This collaboration allowed the client to focus on their core business, while we handled the complexities of scaling up production.
01
Private Label Manufacturing
We provided private label solutions that allowed the manufacturer to maintain brand consistency.
02
Strict Quality Assurance
We worked closely with the manufacturer to understand their quality expectations and implemented a series of rigorous quality control checks.
03
Scalable Production
Our flexible production processes and capacity enabled us to scale up production quickly without sacrificing quality.
Key Results & Metrics
Increased Production Capacity
We successfully scaled production to meet the rising sales volume, fulfilling all orders on time.
On-Time Delivery
All orders were delivered as per the agreed schedule, ensuring that the client met their market demand without delays.
Quality Consistency
There was no deviation in product quality, allowing the client to maintain their brand’s reputation for excellence.
Cost Efficiency
The private label solution allowed the manufacturer to reduce overhead costs associated with production while maintaining control over their brand identity.
Client Satisfaction & Testimonial
“Partnering with MSA has been a pivotal move in scaling our operations. Their ability to handle private label manufacturing while maintaining the strict quality standards we require has been crucial to our continued growth. With MSA as a partner, we’ve been able to meet increased demand and continue delivering exceptional products to our customers.”
The client was highly satisfied with the results and praised us for our ability to meet their high expectations in both production capacity and quality.

Case 5
Revitalizing E-Commerce Sales with a Custom Mattress Solution
An established e-commerce seller, with a long-standing partnership with MSA, approached us for a solution to refresh their Amazon mattress offerings. As part of their strategy to remain competitive and increase sales, they needed a new mattress model that would cater to the middle segment of the market—price-friendly, yet premium enough to attract discerning customers. The goal was to maintain strong margins while appealing to a broad consumer base.
Challenges
Stagnant Sales
Their existing mattress offerings were no longer performing well in the competitive Amazon marketplace, and the client needed a fresh model to reignite sales.
Market Differentiation
With so many similar products flooding the e-commerce space, the client struggled to stand out and needed a unique selling proposition (USP) that would resonate with their target audience.
Cost Efficiency
While the mattress needed to appeal to mid-range buyers, the client needed to ensure it remained cost-effective for bulk purchases, making pricing an important factor in their decision.

Objectives
Develop a competitive mattress model for the mid-range market
that would attract a large number of buyers.
Incorporate a strong USP
to differentiate the product in the crowded Amazon marketplace.
Create a price-friendly product
without compromising on quality or customer satisfaction.
Deliver the final product at or under 65 EUR per unit
(including delivery) to the client’s warehouse.

Our Approach & Solutions
This collaboration allowed the client to focus on their core business, while we handled the complexities of scaling up production.
01
Market & Product Analysis
We began by analyzing the client’s existing product cards on Amazon, reviewing store statistics, and identifying what worked and what needed improvement.
02
Material Selection & USP Development
Based on the analysis, we selected high-quality materials that fit the client’s target price point and developed a unique selling proposition that emphasized comfort, durability, and value.
03
Custom Model Creation
Using our deep understanding of materials and manufacturing processes, MSA developed a mattress model that was price-friendly in bulk while meeting the quality expectations of the mid-market segment.
Key Results & Metrics
Cost Per Unit
Achieved the target purchase price of 56,07 EUR, including delivery to the client’s warehouse.
Improved Product Visibility
The new USP and optimized product listing helped the mattress stand out on Amazon, increasing its visibility in a competitive market.
Sales Growth
Sales began increasing pretty fast, with steady growth continuing as the product gained traction.
Market Differentiation
The mattress quickly gained attention for its unique blend of affordability and quality, making it a top choice for mid-range buyers.
For inquiries or a personalized quote
Contact us today to learn how our tailored mattress solutions can help your business grow. Whether you need a new product line or a refreshed offering, MSA is your trusted partner in delivering high-quality, cost-effective solutions.